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New venture landing page & product for EdTech Scale-up
Tutlo is one of the largest platforms for learning English in Europe. Tutlo Club, their new venture, aims to create a community-driven, flexible approach to English language learning through group sessions and interactive events.
Challenge
Tutlo needed to validate a new business model for community-based language learning without fully developing the product. They wanted to quickly test market demand for a more social, flexible learning experience and gather initial user feedback.
Approach
We adopted a lean startup methodology, focusing on rapid validation of the Tutlo Club concept. Our strategy involved developing a clear product marketing strategy, designing an engaging landing page, and creating initial product designs to showcase the community-driven learning model.
Live Website
Services
Branding
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Product
UI Design
UX Design
Design system
Website
UX/UI design
CMS integration
Webflow development
Product Marketing
Messaging strategy
Marketing canvas development
Branding
Product
Website
We designed and developed a high-converting Webflow landing page that effectively communicated the Tutlo Club concept, featuring clear sections on the learning format, community benefits, testimonials, and pricing structure.
result
The landing page gained 100 sign-ups in the first week of launch, validating the demand for a community-driven, flexible English learning model. 99.01% of students reported that participating in Tutlo Club increased their motivation to learn English, and the community quickly grew to over 4,000 members.
Live Website
Services
Branding
No items found.
Product
UI Design
UX Design
Design system
Website
UX/UI design
CMS integration
Webflow development
Product Marketing
Messaging strategy
Marketing canvas development
Recognition
